and strive to build their own brands

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From the beginning, Li Ning to employees of multinational companies not willing to do, gave up the production and processing, and strive to build their own brands, to channel innovation, design innovation, management innovation to be effective. This road is not flat. Over the past generations of the domestic sporting goods more mainstream consumer groups, Nike, Adidas,[link widoczny dla zalogowanych], Puma, Reebok fans, high-end market, Chinese brands in the lack of market fundamentals, and the lack of talent, innovation is low,[link widoczny dla zalogowanych], management Junior rife with domestic cottage, and disorderly competition, intellectual property protection system is lagging behind the natural bottleneck. In 2004,[link widoczny dla zalogowanych], Li Ning, the company listed in Hong Kong asset prices even when the investment community generally underestimated. Even so, the brand Li Ning accumulation after 20 years in the industry, has become, and even the world's leading sporting goods brands, Li Ning will be strong support to the international high-end brand forward. Globally, the sports industry has become a pillar industry of national economy has become increasingly prominent trend. American sports industry with an annual output value of 210 billion U.S. dollars, is twice the total revenue of the automotive industry, accounting for 2% of GDP. UK sports industry annual turnover of 7 billion pounds, more than the automotive industry, tobacco industry output. In China, the sports industry is the rapid development momentum, has formed an annual
then Prince of cattle can not withstand the years carved like gods. The main force lock in future spending is undoubtedly the future under the global sporting goods a solemn gauntlet. In the past long years, and in the global industrial chain in the most low-end Chinese companies are often as low-margin foundry, was the seat of a processing workshop - few people know, close to the movement of these international famous trademarks footwear, apparel and even all kinds of sports equipment are all from the hands of Chinese workers. Unfortunately, we do not have the R & D capabilities, low level of industrial design and does not grasp the international sales channels and product pricing. Even though many processing enterprises launched its own brand of late, basically only in the domestic and low-end market has a place. From the beginning, Li Ning to employees of multinational companies not willing to do, gave up the production and processing, and strive to build their own brands, to channel innovation,[link widoczny dla zalogowanych], design innovation, management innovation to be effective.
,[link widoczny dla zalogowanych], Is undoubtedly the future of the global sporting goods war under a solemn book. In the past long years, and in the global industrial chain in the most low-end Chinese companies are often as low-margin foundry, was the seat of a processing workshop - few people know,[link widoczny dla zalogowanych], close to the movement of these international famous trademarks footwear, apparel and even all kinds of sports equipment are all from the hands of Chinese workers. Unfortunately, we do not have the R & D capabilities, low level of industrial design and does not grasp the international sales channels and product pricing. Even though many processing enterprises launched its own brand of late, basically only in the domestic and low-end market has a place.
This road is not flat. Over the past generations of the domestic sporting goods more mainstream consumer groups, Nike, Adidas, Puma, Reebok fans, high-end market, Chinese brands in the lack of market fundamentals,[link widoczny dla zalogowanych], and the lack of talent, innovation is low, management Junior rife with domestic cottage, and disorderly competition,[link widoczny dla zalogowanych], intellectual property protection system is lagging behind the natural bottleneck. In 2004, Li Ning, the company listed in Hong Kong asset prices even when the investment community generally underestimated. Even so, the brand Li Ning accumulation after 20 years in the industry, has become, and even the world's leading sporting goods brands, Li Ning will be strong support to the international high-end brand forward. Globally, the sports industry has become a pillar industry of national economy has become increasingly prominent trend. American sports industry with an annual output value of 210 billion U.S. dollars, is twice the total revenue of the automotive industry, accounting for 2% of GDP. UK sports industry annual turnover of 7 billion pounds, more than the automotive industry, tobacco industry output. In China, the sports industry is rapidly developing trend has become a world of unprecedented

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