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23 Pitt students advertising violation fine of only 73,000

Published vPro Management Online | [link widoczny dla zalogowanych] | 43
before the year 2007, Pitt students still in the unknown phase. Beginning in 2007, the bombing of its ads began to appear in front of consumers,[link widoczny dla zalogowanych], whether bus, magazine or TV, are ultimately ad beautiful models Pitt students and the phrase well-known figure, advertising slogan.

group students according to the prospectus Pitt, in 2007, Pitt students in advertising spending is 49.1 million yuan, accounting for 30.1% of total annual sales. Manual shows the following two years now, Pitt is still advertising costs students an average of the year accounted for 30% of total sales. Bibo management students Rui ad management irregularities fine line in the second section 23 is only 73,000.

usually run only two products, tea and slimming tea, but up to 90% gross margin Pitt students, through massive advertising bombing strategy has successfully attracted the attention of consumers. Coincidentally, Pitt students at the Beijing Auto Shure owned company in the red by 2006 and also conducted a number of reasons for this change of equity. But the company in 2006 recorded a profit for the first time,[link widoczny dla zalogowanych], and after one year to make up for all previous losses. Pitt students

sales climbed from 2007, as of 2009,[link widoczny dla zalogowanych], its total sales of 5.6 billion yuan, up 65%, net profit of 2.1 billion yuan, up 69%. In addition to TV commercials, magazines and bus advertising, Pitt students on the network has done a lot. Times weekly press enter Bristol students in Baidu words, across the soft paper or Bristol students positive news. Meanwhile, Pitt students are admitted in the prospectus: growth in future sales and profitability of investment. 3 years prior to listing, a total violation Bi advertising students 23 times, but still not corrected.

illegal in the Guangdong Food and Drug Administration issued a notice of health food, the main reason is that without the approval of illegal, unauthorized release, exaggerated product indications, Indication or efficacy with unscientific assertions that guarantee. Pitt students in the prospectus is also However, many criticized by the business sector, the Pitt students only because of false advertising in 2007 by the Beijing Branch of Industrial and Commercial Bureau Fengtai penalties 73,000 yuan. The funds raised Pitt students listed 27 billion.

Ampang consulting side of dawn on the medical industry researcher told Die Zeit: to explain China's lax regulation and not punishment. After that, we will transfer them to the business sector to investigate this, but we did not investigate their own right. BAIC has a discretion to punish companies for violations we have clearly defined. We in the investigation process is to be punished in accordance with the provisions. published in accordance with its 1 million yuan imposed a fine of 20 million or less The provisions of the Bi students be punished.

acts of false propaganda and no serious consequences. ,[link widoczny dla zalogowanych], in the absence of complete and effective regulatory system, the market has been made illegal enterprises to the chaos. Who cares, which shall be responsible for the specific codes are not identified.

you find out what people accountable, many departments will say that it does not matter to me, like, like kick a ball kicked.

penalties because regulators and separate management of fault occurs, Pitt students can be abused and lead to multiple violations. He continued to Die Zeit, told reporters that the business sector to increase the punishment, the other drugs and health products under the management regulations, the business sector should be involved, but the current legislation should also give FDA more power, or Food and Drug Administration only informed of force only, there is no constraint on the ability of enterprises.