The truth has become a public relations crisis, th

xp574088 · Wysłany: Pon 12:03, 28 Mar 2011

Public truth have become the first choice of public relations crisis

Internet Age, the stormy public opinion, maintaining the fairness and justice the most basic social values. Enterprises, organizations or individuals, any flaws, can become the target of public opinion focus, namely the crisis. Facts have proven that real-time public relations crisis, the truth has become the first choice.
Public Relations (Public Relations, PR, referred to as In contemporary society, incidents continue to be the focus of society, in particular, is a matter of public interest focus of the society, has become a major public relations study. Public relations in social life growing importance, can say without hesitation, businesses, organizations or groups,[link widoczny dla zalogowanych], who mastered the public relations sense, will come in the fierce market competition, is not disturbed by the crisis , to be invincible.
past three years, calculated in millions of Internet users, the information propagation speed in microseconds calculation. Network of public opinion surging rapids, is constantly attracting the attention of the public, changing the lives of Internet users. In particular, Shaanxi Yunnan Mainstream public opinion, show a kind of terrible power, that is, the roots together with the lever to maintain law and ethics of social behavior of basic fairness and justice.
sudden **** parts, namely the crisis, enterprises, organizations and groups to combat social reputation is often fatal, handled well, the event can often quell the first time, ill-treatment, the greater the drag events more often, and even lead to large-scale group **** pieces.
from a public relations point of view, as long as the first authoritative information release to announce the truth, and the public communication made to get the public recognition and understanding, sudden *** * parts can be settled in the short term. But in reality, there are always some head, sticking to the planned economy era behind management thinking, to safeguard the interests of law and discipline personnel and stimulate sudden crisis expanding.
The truth was announced, the social values of fairness and justice was reflected in the event of natural calm.
2010 年 network of public relations the first case, the the progress of the sudden public events, public relations is recognized logo.
the public is one of a grass-roots form of flesh and blood, they also have an equal right to know and like you, a collection of individuals. As long as enterprises, organizations or bodies, timely release of the truth, and the general public access to communicate, do not abandon social justice leverage, the sudden public events can often be the first time to subside.