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Alpine Reciprocal marketing planning e-commerce market in mind

(This article comes from: vPro Management Online) | / darticle3/list.asp? id = 98119 | 37
next day, I came to the meeting site, when I found the booth, let I am very surprised that the only place that a meter, but also occupied two stalls. One is to sell food packaging bottle caps, one is selling her Ganoderma lucidum capsules.

I think that small businesses, as in today's fierce market competition environment, how to survive Yeah, more surprising is that we need to do marketing plan, I feel a little weird. Bo Han Xue Rui Chi on the high electricity management e-commerce management services business line marketing plan in mind.

boss is a woman, met on the straight to the point, she gave me a whole situation in detail.

turned their home is the Chinese family, the father of Ganoderma lucidum is a professional medical pharmacology, as do a too technical, marketing can be said to know nothing about, then this one she took over the marketing and found a good product may not be able to open the market, due to Ganoderma lucidum products on the market very much, and many unscrupulous manufacturers and vendors in order to get more benefits, hype, the most terrible is that Ganoderma lucidum content of less than the real product, Some products that are fungus products, but the content is negligible, that is, the role of nutrition and health care are not, more people use alternative to other non-fungus products,[link widoczny dla zalogowanych], the quality of their products even more out of the question.

such a situation caused by the market, mainly due to product and market needs Ganoderma disproportionate annual production of the country a wild fungus less than thirty tons. The market demand is the fiftieth tons. The cultivation of Ganoderma lucidum high technical requirements, compared with the wild fungus, the effective content of polysaccharides and amino acids were significantly less than wild fungus, but not the same as component parts of the soil, the nutritional value out of the fungus are not the same.

faced with such marketing pattern, she did not mind for a moment, heard people say that to participate in the national meeting of the various convention and exhibition,[link widoczny dla zalogowanych], to achieve the purpose of sale, so she followed them around the country running, They also run into this market will be called as a result, each run will come back, do not sell insurance level is at a loss, have a meeting there will be a rare profit.

the long run, not an option. Because his father in September every year there will a comprehensive Kazakh herders from the hands of a large number of wild fungus and the game cover the acquisition of powder, requires a lot of funds for working capital, and the sale of her own pulling a pretty good level.

If you do not solve marketing problems, only to close down. But she is very reluctant to see such a situation.

because she saw that his mother had lymphoma cured by what their own hands, and doctors find it very strange, but it proved that the tumor is gone.

her own patients with a nephritis, kidney pain, and sometimes straight up and back are not up, but the study of her father in Xinjiang since the fungus, she took nearly three months to steal, their kidneys all the symptoms of inflammation disappeared miraculously, a check, plus a few turned to normal.

ascites in patients with liver cirrhosis is more of a hospital is not accepted, at home, in the Urumqi Fair to buy a few bottles of her nutrition,[link widoczny dla zalogowanych], results, go ascites, cirrhosis of the liver is no longer deteriorating and significantly better than before.

reality there are many, many visible examples of Xinjiang Ganoderma lucidum is different, it really will not get good product good market?

At this time, the total of any other people said over and over again to open a blog online sales are good,[link widoczny dla zalogowanych], she would try to follow, the result was not ideal.

Next, is to open stores, but the product only two products, how to open stores? The upfront capital from there to it? Sometimes, she even want to please customers no money for dinner, not to mention the fifty thousand eighty reinvested the money.